author Donna Spencer will help you start writing content for the web that works! Learn about how writing web copy differs from other forms of writing, and how writing useful, functional and concise copy can both help persuade your readers, and also help with search engine optimization!Whether it’s for your... …
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n the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most... …
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Whether you are considering a career in advertising or trying to find the best way to market your product, start with Hopkins and then move onto the rest. In this powerful book he explains the process to get (and measure) results from your advertising. Claude Hopkins wrote ‘Scientific Advertising’ in 1923, but... …
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This is a very special document that will allow you to “imitate” the best and brightest of the copywriting world. American Writers & Artists surveyed some of the top copywriters inthe industry to discover their success habits … copywriters like Bob Bly, Clayton Makepeace, Nina Camp, Paul Hollingshead, Don Mahoney... …
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“Amazing returns on my mailings” “Ben Hart has given me the secret to getting into the mind of my customer and generating amazing returns on my mailings. With just a few simple changes to my own writing, I am already seeing dramatic results. Thank you for this powerful, step-by-step formula... …
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Trump University books are practical, straightforward primers on the basics of doing business the Trump way—successfully. Written by leading experts and including an inspiring Foreword by Trump himself, these books present smart business wisdom illustrated by real-life examples from Trump and other world-renowned experts. Perfect for anyone who wants to... …
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A candid and indispensable primer on all aspects of advertising from the man Time has called “the most sought after wizard in the business.”Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising• How to choose an agency for your product• The secrets behind advertising that works• How to... …
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Here it is: no warm ‘n fuzzies—just hard-core strategies from real world trenches…for successfully repositioning your business, products, services and yourself to attract customers or clients for whom price is NOT a determining factor in their purchasing. The TRUTH is it takes no more work to attract customers/clients from the... …
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The accelerated step-by-step framework to creating a profitable web design business Does this sound like your life currently?You’re making way less $$$ than you need to be for the amount of work you’re doing and you feel like you might be better off playing guitar on a street corner–and you’ve... …
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Bundle Storm is back with another humungous bundle of awesome content. Instroducing Bundle Storm v2. This is one of the biggest bundle for creative professionals, jam packed with icons, textures, fractal images, patterns, characters, stock photos and so much more. Get it all for just $37! is back with another humungous bundle of... …
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